In the world of doing business in the internet you must have traffic to your site above anything. Everything else can follow once you have driven enough visitors to your site. There are several methods by which you can do that. The first one is through a PPC campaign and the second one is through SEO.
The first method calls for placing ads on the search results pages that are related to your site, product or service. There is a good chance that the person doing the search might click on the ad and be directed to your site. The downside is that this form of promotion for your site costs money. Each click would cost you something. The PPC stands for pay per click.
The other method is SEO and this one stands for search engine optimization. The aim of SEO is for a website to reach the top rankings on the search results for highly searched keywords on Google and other search engines. When they get to the top ranking they are bound to get a great boost of the number of visitors.
SEO and Links- SEO is not an exact science. While the practitioners know the best practices within it, doing those things would still not guarantee success.
One of the major practices in SEO is to have as many site link to your own. That’s done by publishing as much content as you can that would contain the link to your site. In the past quantity was the aim of many SEO practitioners and they just came up with low quality content in order to flood the internet with their link. This in turn could lead the site to become top ranked. The major search engines however, particularly Google, have come up with updates that make it more difficult to create links for sites.
Link Profile Analysis- Link profile analysis is the in depth look at the sites that have linked to your website. This is done in order to determine how to further to promote the site. Different information is gathered from such a practice.
For a website like Oneflare.com.au link profile analysis is very crucial. This site is created for helping Australians to find different types of professionals whose services they would need. It is important that the word about the website gets to spread to as many other websites as possible. Analysing those sites that have linked to it is useful in figuring out how they got to link in the first place.